Category / UN Blog

What Makes a Great Visual Brand Identity for Blogging & Social

It’s no secret that visual media lies at the core of any successful branding endeavor. After all, you want your audience to recognize your brand at a glance, so it needs to be eye-catching, evocative, and above all, unique.

6 Second Ads – The Future of Digital Storytelling

I recently pulled up a video on YouTube and was presented with a 4-minute pre-roll ad... No thanks. What advertising agency thought this was a good idea?

How To Plan A Content Marketing Strategy

There are two ways to go about content marketing: you can periodically send out random content, or you can have a thoughtful strategy. Which one do you think performs better time after time?

Top Web Design Mistakes That Make Users Cringe

You may have heard that having a web presence is essential in the modern world of marketing, and this is hard to disagree with. However, a badly designed website can be more detrimental to your brand than having no site at all. After all, your websit...

How Website Performance Impacts Conversion Rates and SEO

Your website’s page speed matters. You can have a beautifully designed page with a message that’s clear to your audience, but if that audience isn’t able to get there in a reasonable time (2 seconds or less), then your site is going to be abandoned b...

Squarespace vs. Shopify

Deciding on an Ecommerce platform can be a daunting task. There are many professional Ecommerce platforms out there, and they’re all decent, but which platform caters to your specific business needs?  

Take Your Digital Marketing to the Next Level with Remarketing

Let’s face it - the internet has changed the world in incredible ways. It has revolutionized the way companies do business, especially when it comes to marketing.

The rise of virtual reality (infographic)

Virtual reality in its current form, and with its futuristic potential, is seeded commonly in everyone's mind these days.

Is Your Agency Destined to Fail?

If you stopped to read the headline and clicked through to find out the answer, you can simply answer 'yes' or 'no' to the most fundament question: Does your agency lack vision?

Bing's list of top 20 most expensive keywords

Lawyer, attorney, structured settlements – what do these all have in common?

User Interface Insight: Beyond the Hamburger Menu

Navigation menus are one of the most important parts of a website. The menu shows you the main sections of the site architecture and gives the primary direction on how to locate the key pieces of content on the site.

Profit Driven Marketing vs. Conventional Marketing?

We’ve all heard the adage: You have to spend money to make money. But, somewhere deep in our subconscious, we listen to the voice of our grandmother saying, “be smart with your money, make informed purchases and investments.”

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