Category / UN Blog

Rebranding? don't fail your target audience

Seems impossible, but a good logo truly is the visual representation of your brand, and has the power to create an identity – not only for the company or product, but also the individual. If your new logo identity is branded correctly and communicate...

The #1 Viral Video Campaign & Why It underperformed

    Visible Measures and Advertising Age confirm that the #1 viral ad campaign on YouTube is an unknown hit.   The Blendtec "Will it Blend?" viral marketing series has surpassed all viral marketing and advertising campaigns based on total views. Blen...

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